Confirmation request: what it means
DefinitionA confirmation request is a message sent before a scheduled visit asking the customer to confirm that they will be there, usually by replying or tapping a button. Unanswered requests warn the business early so the time can be freed or the customer called.
How it works in a service business
A plain reminder tells the customer about the visit, while a confirmation request needs an answer, which makes it more useful for catching likely no-shows. Typical timing is one or two days ahead, with a follow-up if there is no reply. The tradeoff is annoyance: customers on a long recurring plan may not want to confirm every week, so many owners use it only for new customers or high-value jobs. A common mistake is sending a request and doing nothing with silence. Decide what happens when there is no reply, such as a call, a second message, or releasing the slot to a waitlist, and make sure it fits your cancellation policy.
Example
Two days before a first-time deep clean, the customer receives a message asking to reply yes. No reply arrives, so the office calls the next morning to confirm.
Where Apex touches this
Built, rolling out
Built. A real server path exists; only setup steps remain before customers can use it. Status as of 2026-10-07; the badge shows the least-built feature involved.
- CM04Confirmation messages(Built, rolling out)
- CM03Appointment reminders (SMS/email)(Built, rolling out)
Apex Flow Scheduler is in early access. See how we label status.